> October 10th is Moeday because if you look at the kanji for “moe” 萌 え it looks an awful lot like it’s made up of the characters for the date 十月十日 or 10/10.

> October 10th is Moeday because if you look at the kanji for “moe” 萌え it looks an awful lot like it’s made up of the characters for the date 十月十日 or 10/10.
10/10は萌えの日らしい?

"Moe Day Sale and Some New Additions to Steam! – MangaGamer Staff Blog" http://blog.mangagamer.org/2018/10/10/moe-day-sale-and-some-new-additions-to-steam/
http://blog.mangagamer.org/2018/10/10/moe-day-sale-and-some-new-additions-to-steam/